Category: podcast

On this episode of the Growing with Purpose podcast, host Paul Spiegelman speaks with Carl Erickson, the recently retired Executive Chairman of Atomic Object, a design and development software consultancy he co-founded in 2001.

Previously a tenured professor at Grand Valley State University, he enjoyed teaching, but didn’t so much appreciate the affinity in academia for sticking to the status quo. So, when a former student asked him to help manage a team for a startup, Carl took a sabbatical, and eventually resigned, to pursue the new opportunity. The innovation happening in such a new industry was thrilling. When that startup didn’t make it, Carl took the ashes of that business and created Atomic Object. 

Carl takes pride in having formed a team of longstanding Atoms who have helped him to shape the company from the early years into what it is today (their first intern, Mike Marsiglia, is now a co-CEO of the company). And part of that is due to Carl’s self regard, combined with his lack of business training – unburdened, he simply created a company that he wanted to work at. 

Tune in for this episode as Carl and Paul discuss Atomic’s handcrafted employee ownership structure, how moving states as a child shaped Carl’s personality, and the humbling lessons he’s learned on the company’s aspirational journey to becoming 100 years old. 

On this episode of the Growing with Purpose podcast, host Paul Spiegelman speaks with Taylor Vanden Hoek, a delivery lead at Atomic Object, a custom software consultancy. Along with one of her colleagues, Taylor is currently working towards opening and managing Atomic Object’s fourth office, which will be located in Raleigh, NC. 

From a young age, Taylor had a love for art, largely thanks to her dad’s own passion for creativity. But it wasn’t until her senior year in high school, when she enrolled in a graphic design program at a tech center, when she really hit her stride. After studying at the Art Institute of Chicago, Taylor went on to have design jobs at various companies with different angles on the role of designer. Through this diverse experience, she was able to learn that she loved the parts of design that prioritized the end user and strove to problem solve with them in mind (also known as human centered design). With this self-awareness in mind, she found a place where she could thrive and pursue her purpose in Atomic Object. 

“Being able to know myself really well is something that has helped me figure out the systems I need to build for myself in order to be successful.” 

Tune in for this episode as Taylor and Paul discuss how Taylor came to lead the charge on Atomic Object’s fourth office opening, her passion for gardening (and how it relates to her leadership journey), and finding her own leadership style in the tech community.